TRUSTED BY BRANDS AT GLOBAL SCALE

Case Studies

Find out how organisations across paid media, public sector, sport and enterprise use Arwen to improve social performance, protect trust and reduce risk.

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Customers use Arwen in different ways, from protecting paid performance to managing real-world risk

DATING (GLOBAL)

Hinge

Protected paid performance and improved conversion by cleaning ad comments at scale. Arwen reduced toxic comments on Hinge's ads by 98%, leading to a 19% decrease in customer acquisition costs on Instagram. 

ELITE SPORTS (GLOBAL)

Mercedes AMG

Gave the team confidence to run their huge community according to clear rules. Arwen reduced toxic comments on Mercedes AMG F1's social media by 70%, re-engaging nearly 30% of their fans and increasing post views by 5%.

FINANCIAL SERVICE (GLOBAL)

Oanda

Helped the team remove comments that put regulatory compliance at risk. Arwen helped Oanda become FCA compliant by routinely filtering out thousands of non-compliant comments.

ELITE SPORTS (USA)

National Women's Soccer League

Helped the NWSL tackle rising abuse across its 14 teams, 29 social media accounts and hundreds of players. With over 40,000 comments a month, many using sexist, transphobic and misgendering language, social teams were overwhelmed. Platforms were pulling back on moderation. The risk fell to the league to do better.

 
PUBLIC SECTOR (CANADA)

City of Calgary

Helped the City of Calgary improve and restore civic engagement across its socials. Arwen routinely filtering out thousands of comments, reducing toxicity. This protected 1.4 million citizens and improved the quality of public dialogue.

 

ELITE SPORTS (UK)

Fulham FC

Helped Fulham FC to improve engagement across their social media channels. Arwen boosted social media engagement by 27% using Arwen’s AI-driven moderation and engagement tools.

 
MEDIA & BROADCASTING

International News Broadcaster

Arwen partnered with an international news broadcaster to enhance their civic engagement by implementing AI-powered comment moderation across their social media platforms. This led to a 17% increase in user interactions, fostering healthier and more constructive community dialogue.

CULTURAL INSTITUTION

Historic Royal Palaces

Arwen improved customer experience by easing a small social media teams' workload, monitoring over 36,000 comments across 13 profiles in total. 

UNIVERSITY

Queen's University Belfast

Protecting university students and staff from targeted hate, while supporting free and open exchange.

Ready to learn how teams like yours work with Arwen?

Explore real examples of how customers manage comments, reduce risk and improve outcomes at scale.