Arwen Engage
Surface the comments that matter most and respond in seconds, improving performance, customer experience and insight without adding manual effort.
The numbers, at a glance
Respond to priority comments in seconds, so they're not stuck in queues for hours.
Timely, relevant responses increase trust and drive action.
Engaging drives confidence and improves performance.
Arwen Engage helps teams focus on the conversations that actually matter, and respond with confidence at scale.
Arwen Engage analyses every comment for intent, sentiment, and value. Questions, objections, praise and buying signals are surfaced automatically.
High-value comments are flagged in real time, so teams know where to focus without having to scan thousands of replies.
Arwen Engage's Suggested Replies match your brand's tone, facts, policies and context, helping teams respond faster without sacrificing accuracy.
Engagement data feeds insights back into campaigns, creative and messaging, helping teams learn and improve in real time.
Built for busy social teams
Built for teams responsible for turning social engagement into performance, insight and trust.
Respond to questions and objections in real time, improving conversion and ROAS.
Learn more ⟶Engage authentically with your audience while staying responsive at scale.
Learn more ⟶Handle high-volume inbound comments quickly and consistently, without burnout.
Learn more ⟶Surface real customer feedback to steer creative, messaging, and testing.
Learn more ⟶
Comprehensive
Arwen Engage analyses every comment across paid and organic social in real time, ensuring no emerging trend, opportunity, or risk is missed.
Intent-aware
Arwen Engage automatically detects buyer intent, questions, complaints, and fan praise, so teams don’t waste time scrolling past noise or guessing what needs a response.
On-brand
Arwen suggests factually accurate, brand-aligned replies trained on your knowledgebase, tone of voice, and guidelines—speeding responses without losing control.
Organised
Comments are automatically tagged by issue, topic, and sentiment, giving teams instant clarity instead of messy inboxes or manual triage.
Controlled
Suggested replies never go live automatically. Teams review, send, or edit every response, ensuring accountability, nuance, and confidence in every interaction.
Role-aware
Paid, Community, Trust & Safety, and Leadership teams see signals aligned to the decisions they own, not a one-size-fits-all dashboard.
Testimonials
Arwen solved a massive problem around our paid ads which we've had for years; I can't believe we've only just started working with you.
HINGE, MARKETING MANAGER
Elke Luria
I’m really impressed with the content of the suggested replies of Arwen Engage. I only send and never use the edit button!
DAILY WIRE, COMMUNITY MANAGER
Julianne Robert
I've been looking at other AI technologies and this is by far the easiest to read and digest, I like that you have everything in one place. All social media platforms are on the dashboard and I can see everything at a high level view.
UK BROADCASTER, SOCIAL MEDIA MANAGER
See how Arwen Engage helps teams focus on the conversations that matter most, and act on them with confidence.
FAQ
Arwen analyses every comment in real time for intent, sentiment and context. It identifies questions, objections, buying intent and high-impact feedback, then generates Suggested Replies for your agent to post.
Detection is based on rules that you set, and all Suggested Replies comply with your brand tone of voice and contain only the facts you share with us.
This means teams can spot the conversations that matter, and reply in seconds rather than hours.
Yes. Your team manually reviews Arwen's Suggested Replies, so they can approve or edit them before sending them.
Arwen is designed to make your team more efficient, whilst giving you complete control.
Chatbots respond automatically, often without context.
Arwen Engage helps teams decide where to engage and how, using AI to surface valuable comments and suggest replies, with humans staying in the loop. It’s designed for social conversations, not scripted automation.
No. Suggested replies are designed to sound like your brand.
Engage is also designed to assist, not replace, human judgement. So your agents always get the final say on tone of voice.
Arwen learns your tone of voice and brand guidelines, so suggestions reflect how your team already communicates. Teams can edit, approve, or ignore suggestions at any time.
You’re always in control.
Suggested replies are never posted automatically. Teams can review, edit or reject suggestions, and guidance can be refined to improve accuracy over time.
Arwen Engage accelerates response. It doesn’t remove accountability.
Yes. Engage works across 30+ languages, so Suggested Replies are generated in the language of the commenter.
At the same time, your agents get to see each Suggested Reply translated into English (or their native language) so they can review and finalise it before sending.
Yes. Arwen Engage supports both paid and organic social content.
Paid teams use it to answer questions and objections in real time, improving trust and conversion.
Organic and community teams use it to stay responsive at scale without burnout.
They’re designed to work together.
Together, they remove noise and amplify what matters.
Yes. Arwen Engage is built for scale.
It prioritises comments automatically, so teams don’t need to read everything to stay effective, even during campaign spikes or high-traffic moments.
Yes. Arwen follows the same security and compliance standards across all products.
It uses secure, permission-based platform access, does not store social account passwords, and operates within Arwen’s audited infrastructure. You retain full control over access and permissions at all times.
Arwen Engage is used by:
If engagement volume is high and response time matters, Engage helps teams keep up, without compromising quality.
In brief:
Arwen analyses every comment as it’s posted, removes harmful content, surfaces high-value conversations, and guides on-brand responses, without relying on teams to manually read, analyse and prioritise everything.
Many teams use Arwen alongside listening or inbox tools, with Arwen handling the real-time decision layer those tools weren’t built for.